A premiere gives TV something it cannot get anywhere else: the cast, together, on the red carpet, for one night only.
The Challenge
Mango Jutt was opening in cinemas nationwide. The Lahore premiere at Premier CineStar was the moment to put the film in front of both TV and online audiences before release.
The Results
Media hits
33 pieces of coverage
- 19 Digital stories (58%)
- 14 TV (electronic) hits (42%)
Where it ran
- SAMAA News
- Suno News
- Geo News
- City 42
- ARY News
- Express News
- Discover Pakistan
- 24 Digital
- Radio Pakistan
How We Did It, Service by Service
PR
The premiere on every major channel
The premiere generated 33 media hits: 14 on TV, including SAMAA News, Suno News, Geo News, City 42, ARY News and Express News, and 19 on digital platforms such as Discover Pakistan, 24 Digital and Radio Pakistan.
The Coverage
What We Delivered
- Premiere media invitations
- Cast interviews for TV crews
- Coverage monitoring and reporting
Every Number, With Its Source
| Metric | Result | Period | Source |
|---|---|---|---|
| Media hits (19 digital, 14 TV) | 33 | October 2026 | Coverage report |






