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Arshad Nadeem and an OPPO executive at the press conference, broadcast on City 42 headlines

OPPO × Arshad Nadeem: a four-year partnership announced live on TV

Client
OPPO Pakistan
Location
Lahore, Pakistan
Year
2024
Services
PR Services

64 media hits

A press conference for OPPO announcing Olympic gold medallist Arshad Nadeem's four-year partnership with the brand as its Quality Ambassador. More than 20 media channels attended, including ARY Digital, Geo News, City 42, Neo News and Express News, and City 42 aired the event live.

  • 12 print hits
  • 41 digital stories
  • 11 electronic (TV) hits
  • 20+ media representatives engaged
  • PKR 5.6M media value
  • 33.4M reach
  • Aired live on City 42

Where it ran

  • ARY Digital
  • Geo News
  • City 42
  • Neo News
  • Express News
  • Nawa-i-Waqt

Read the full case study

From the Project

  • Arshad Nadeem speaking at the OPPO press conference, broadcast on ARY News
  • Wide shot of the OPPO press conference hall with media in attendance
  • Newspaper clipping: OPPO partners with Olympic gold medallist Arshad Nadeem for a 4-year journey
  • Newspaper clipping: Champion Meets Champion, OPPO partners with Arshad Nadeem
  • Urdu newspaper clipping with a photo of Arshad Nadeem and an OPPO executive shaking hands
Next projectitel Energy at Solar Expo 2025: Tier A and B coverage in four media

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